Alexandra Danieli Interview Transcript

Nancy Rush:

Welcome, Alexandra. I'm so excited to have you here. I can't wait to introduce you to everybody. Let me first give people your bio just so they know who you are and how amazing you are. 

So you are a single mother of three martial artists, which I love, seasoned entrepreneur. And before launching your coaching business in 2017, you founded a successful seven-figure startup with your ex-husband. You worked in Silicon Valley during the early days of social media and you had a short career at KPMG, one of the world's big four accounting firms. After studying business law in college, you are quite diverse, my dear. 

Today, you guide your clients by blending spiritual modalities such as Kabbalah, astrology and Human Design with grounded personalized business strategy, honoring the unique blueprint of each and every soul that you serve. I love that. And of course, from our previous conversation, melding the woo with the practical is, of course, so amazing. 

So today we're going to talk a little bit about how to use spiritual forces to grow your business, which I think is a fantastic topic. So let's kick it off by, first of all, can you kind of explain to me what you mean by spiritual forces and what that looks like? 

Alexandra Danieli:

Thank you, first of all, for having me. It's such a joy and pleasure to be here. And yes, totally blending the woo with the practical. Today bringing in a little bit more woo because a lot of entrepreneurs that I've worked with and also I'm sure you have worked with and also from my own experience, I am so good at the practical, right? I keep downloading $40 offers of Instagram ads that can help me understand another strategy. 

But ultimately, from the first day that I've basically started my coaching business and my friend invited me into a high ticket coaching program where they taught us add to webinar to sales call and I excelled at all the practical things and still sales did not happen and I've tried again over the years and again and again. 

And so it turned out that for me and maybe because I'm more spiritually friendly from the get-go, but for me it's always been whenever I've seen more success without pushing in my business is when I've connected more to the unseen realm. And in practical terms, you might call that belief system, energetics, mindset, intentions, or even just prayer technology, or having like a special connection with what you call the universe or a source or whatever. Some people don't have a name for it but they still feel like there's something else that they can connect to. 

So whenever I've called in more help from that realm and from the energetics piece, that's when success was actually flowing in my business because I don't have a problem doing things. I'm not lazy. I show up. I can build funnels. I can do all the things. But oftentimes what people don't realize I think is that the spiritual realm is not set up in support of this. 

And so some people work with angels or ancestors. I don't even do that. That's not as much my thing, but more like seeing everything as energy and every action and thought you have as positively or negatively contributing to success. 

Nancy Rush:

I really love that. And thank you for bringing that into the field because I know that for myself, I agree. I'm great at getting things done. Like give me a checklist, like the to-do list. I'm all over it. 

But what I noticed as well in my business is that when I started to bring the more spiritual aspect of things in and I took the business out of the perspective of just being a business to make money and I gave it a much bigger purpose, then things started to align in a really magical way. 

And so I often see at least with my clients that I work with that many times where they are struggling, they're efforting. They're doing, quote unquote, all the right things. But this aspect of the spiritual forces, this more kind of woo, if you will, this aspect, when it's brought in, there is a greater, beautiful balance and harmony and things just flow so much more with ease and flow. 

So I'm curious from that perspective, in your experience, I think we both have seen people who are building businesses and efforting a lot, and it takes a lot of like time and effort and often burnout shows up and or stress from overwhelm. But what are some of the ways that you see that people are unknowingly building their businesses in ways that actually drain them? 

Alexandra Danieli:

So the biggest piece that I see is actually an ego that doesn't look like an ego. So talking about running things from more of a service perspective, the first thing that comes to mind is success comes more when we take ourselves out of it. And by ourselves, I don't mean our soul or higher guidance or connection, but our human selves, our fears and doubts and limitation thinking. And what if it doesn't work and what will my mother think, and how. 

When I work with private clients, they're often, and I prefer when they come to these conclusions themselves, but obviously guiding them there intentionally with questions, but seeing that people who think that they don't operate in their ego very much, and they still not seeing results, that they understand that even when they're in people pleasing, they're in ego because they're doing things to get something, whether that's validation or invitation or money, or even when they're not asking for something, they don't want to be a burden. That is all ego. 

Even if the traditional, I think view of ego is more like people who are like loud and maybe openly more selfish, but both of these, whether that's repressed more or reactive, externally reactive ego, wherever we're just thinking even small, oh, I just want to have a business to pay the bills, even that is ego because when you're thinking big, you're actually thinking about how can I use my energy and my connection and my gifts to serve more people and help more people. 

So thinking big is actually oftentimes a very non-egoic thing to do. So the hidden ego, I would say, is a sneaky side traveler in business that keeps people stuck. 

Nancy Rush:

I love that the hidden ego. Yeah. So great. Because it is super sneaky, especially when we're aware, but we don't necessarily, I see this happen a lot with my clients where they're just not necessarily aware that they're embodying a specific pattern or behavior that is actually sabotaging the success that they're trying to create. 

And so I imagine you see this too, is that this idea of really cultivating emotional and mental mastery, meaning that being aware of these patterns and thoughts and things like that that are coming up that are sabotaging what you're trying to create, and then achieving mastery with them, I think is an essential piece.

I don't know if you experience this, but I often see people in business that they sort of like hold themselves separate from the business. Like the business is this one thing. This is the way we do it. This is how we do our marketing and sales. But they're not factoring themselves into the mix at all. And nine times out of 10, it's them that's the issue. It's not really what they're doing on the tactical side for the business. Do you see that with your clients, too? 

Alexandra Danieli:

Very much so. And I was actually, I have a lot of started content that I put in my notes that I get to sometimes finish later. But one of the pieces that I've already started was something titled, what if you are your business's biggest bottleneck? 

And one of my spiritual teachers always says this too, that a business can only grow as big as the consciousness of the founder. And I often with, especially with my private clients, we go into this a lot more also like which areas of life might also be hindering you that you don't even think are business related, how you show up in your relationships. Maybe you can't, you have a problem putting up boundaries with your partner and that might be blocking your business flow. 

So a lot of these things, because like you said, we are the people behind the business, right? We are basically how energy gets funneled into our business. And when we have clogs or kinks in our pipes, then it's not going to flow into the business either. And so it's very important to look at all areas of life, I think. 

Nancy Rush:

Yeah, I think that's so interesting. And I'm curious, I can kind of hear some people that I've worked with before and they're like, what are you talking about? Of course, it's not me. Of course, we need a better marketing strategy or better sales strategy. 

So what might be some of the quote unquote warning signs or signs that would help somebody be aware that maybe there is a misalignment that's happening in terms of themselves versus the business and why the business isn't generating the success they're looking for? 

Alexandra Danieli:

Well, first of all, I would say if it's hard to find clients, if money flow isn't happening in abundant ways, if it feels like efforting and pushing, and if it feels really stressful, those would be some warning signs to look for. If the founder or the person behind the business always feels like it's never enough and it's never good enough, or I can't figure it out. If the majority of their thoughts are in a space of why is it not working? What else can we do? And that just shows to me like also that the awareness is a lot in the more on the lack and scarcity side, which also closes the flow. 

And so that is a big piece, but also bitterness and getting angry and frustrated at processes when a person gets triggered a lot through whatever employees or business partners or clients might be doing. External blaming on markets, blaming on recessions, people aren't buying right now, I don't have the right audience, I don't have the right software. 

Because the reality is that even when people don't know very much about business, if the spiritual backend system is in alignment and well set up, you don't need to be a perfect marketer, because it's called heart-based sales. People feel that person's energy or like I, for example, I have a protein bar that I really, really like that I just keep buying. And then I looked at the company and like, oh, look. They have a mission, they have an intention, it's women, it's a mother and daughter team, and they're really caring about the ingredients they put in. It's like, oh, I felt the energy of that product and I kept buying it without consciously knowing that they put so much intention and love and energy into it. 

But ultimately, yes, it's important to have business strategies and know your tools if you're a business owner or whatever position you have you need to know your craft but there's a point where I personally have overdone it in like what other sales strategy can I try out of the 54 that I've already tried and it's just too much at one point it's just like let the strategy go and go explore yourself because that can also be a distraction mechanism. 

Nancy Rush:

Yeah. Yeah. I see that too. It's people, it's like, they're always sort of seeking like the latest, greatest strategy. And if I just do this and I've been guilty of this too, it's like, if I just do this one thing, this one way that this person's teaching and the truth of the matter is, is that I agree with you that it has far more to do with the energetics of who you are, how you're showing up. 

And I remember, I paid for a very expensive program a number of years ago, and it was all about how to do sales better. And it was like, you do it this way and you present it this way. And I remember like being in the middle of it. I was like, this does not feel good. It didn't, it just felt kind of like artificial and gross and all of that. 

And when I finally just let it go and I just was like, you know what? Let me focus on the business from the perspective of I have a mission. I have a bigger purpose that the business is serving. And this is what we're all about is to be in service. And then it became so much more effortless. And then, of course, that combined with the personal mastery, looking at myself working because we all have work. Right. So we all have things we need to work on. But in doing that, then it just became so much more fun and it became so much more easier. 

And I was going to say, too, when you were talking about people who feel like they're not getting enough sales or their scarcity, I think we could also say, too, that maybe they have created all the, quote unquote, financial success that they want, that they feel burned out. They feel dissatisfied or like you said they feel somewhat angry and resentful or there's always constant conflict with their team I think that's a sign too that something's not aligned for them energetically and that's where this self-assessment kind of comes into play. 

So knowing that now that we've kind of have this idea of like okay something feels off what would you suggest to people what are tools that they might turn to or processes that they might turn to to kind of create this greater awareness for themselves of what maybe is the disconnect rather than it just being they need a new sales process? 

Alexandra Danieli:

Yeah. Well, since you just mentioned it, and this is always something that I start very early on in the process with my clients is let's bring some fun back into the game. Let's condition ourselves a little bit more for joy. And once we do that, a lot of people realize that their whole life isn't even set up. They might not even know anymore what brings them joy because they've been so in the trenches of hustling and making things work and maybe stress and that they have maybe neglected their hobbies or date nights with their partners. 

And so when we start this whole process again of like let's and I like to I like to do this over a few weeks of conditioning what I like to call the following the flow of joy so that can be very hard and triggering to people and if you're listening to this and it resonates I want to invite you to just even for two or three days, just play with that. And when I did this, I just take little post-its and put them in places so I can remember what would feel joyful right now, as opposed to operating from, oh, I should do this, I should do that, right? Because anything that should energy in business, that already shuts down the flow of energy. 

Yes sometimes we need to clean up the kitchen before we go to bed or whatever and we should do it because it makes a lot of sense but even that connects me to a flow of joy for the next morning I know I'll be very joyful the next morning right so joy connecting to the flow of joy not only in what would feel joyful to me right now that's very good for opening up the energy. 

But also, if you picture going to the gym, that's not always like that, doesn't always feel joyful, but you know you're joyful after, right? So also including what would need to get done right now? What's one thing I can get done right now that would make me feel really joyful after like cleaning up the desk or finally like going through my closet, like all of those things can really open up business energy too. 

And but also some people just really need to only do what's fun for them and explore actually like what is actually fun for me because the creator's energy is joy. And so if we are not even aware of what brings us joy, then how can we open up to having the creator support our mission? That's always a big question to start with. 

Nancy Rush:

Now, I'm really glad you brought this up because I see this too, that we were such a busy society. We were constantly like type A, go from this to this, get your checklist all done. And people do forget to tune in to the concept of joy or to the vibration of joy. And when we are truly able to embrace joy and bring it into our lives, it creates this beautiful opening, this beautiful expansive energy that is, like you said, it is creation. This is where inspiration comes in.

And part of it, too, is like we're not really meant to go through life slogging till we retire. And then I think of my poor father-in-law, he was an anesthesiologist for, oh, my gosh, 40 years and worked very, very hard. His entire career was very successful. And when he finally retired, because he had to, he had a health issue. He literally was like he didn't know what to do with himself. He didn't he had no concept of what made him joyful or happy, what might be enjoyable in this next phase of his life. 

And so I too see this often with my clients where rediscovering bringing in the joyfulness and the fact that there's celebration in that right that bringing that energy in is so incredibly powerful and liberating. So I love that you talk about that. That's so great. Awesome. 

So one of the things that I wanted to talk about too, that you work with like the Kabbalah and Human Design and these other different modalities and stuff. What are your thoughts on how people weave those into kind of rather than just looking at the businesses, like a business that we've been talking about when people are able to weave these in, to bring the self-awareness, what kind of openings does that create for them?  

Alexandra Danieli:

And before I even say that, I would like to also preface this with how what I noticed in myself to how I was holding back my business also from a parenting standpoint is I was asking at one point, I was asking the question, why do I feel successful in my parenting 100 percent of the time, or at least high nineties? I don't want to go overboard, but in my business, it felt more like an on and off success. 

And a big reason that I found was that with my kids, I find it very natural and it's my obligation to allow them to grow into who they want to be. And in my business, I was kind of a little bit forcing it a little bit more to fit into my ego or what I think it should be instead of asking what it wants to be and serving that with my energy. 

All of these tools, whether that's my favorite one is Kabbalah because it's very open. The problem with Human Design and astrology and whether you're tropical and western or true sky, true sidereal, I personally really only listen to the true sky piece now. It helps they can be a little bit more boxy because then people like I'm a Taurus or I'm a Gemini or I'm a projector, I'm a manager. And then, it can be a little bit more rigid and whatever for me everything that makes my mind more rigid isn't so beneficial to me. 

So I really like the Gene Keys because there's no types and it keeps everything very open and expansive and contemplative but also Kabbalah. But all of these tools, what I really think they should be doing and here's the one shirt that I like to use to help a person understand themselves more, their strengths and weaknesses, and where to apply the inner work so that we know which is actually my God-given or creator-given genius and talents and that I'm meant to share, like the sun, shine it out into the world. 

And where are the things where I'm earning a little bit more my stripes with maybe the Chiron in the chart or whatever else you want to call it, where things are continuously a little bit more challenging, where I also have a lot to share, but it's not based on natural gifts and talents, but from an earned perspective. 

And then when you can combine these two together, I think you know really well how you can serve a business or your business to be what it wants to become and how because a business really wants to be of service. Right. And so we can as a parent, we know ourselves so well that we know how we can help that business child grow into what it wants to become so it can serve the most amount of people. 

Nancy Rush:

Yeah, that's fantastic. And I'm like pinging right now because I'm like, oh, she brought up so many good points. So the first thing, the first thing, though, is I love that you talk about the business as it has a bigger purpose, but in a way, I would say that it's a living conscious entity, right? So when we work with our clients, we help them understand that their businesses are actually alive and they have guidance to provide and they have desires where the business wants to show up. How does the business want to serve? 

And so when you can create this beautiful communication, this beautiful collaboration rather than just sort of looking at the business as sort of this functional thing then it brings in all this yummy just knowledge and goodness and understanding and then it becomes so much easier to make strategic decisions around the business and what to do. 

And the other part that I love that you talk about too was the Gene Keys. We in our work we use a different modality. It's called the Nine Star Ki. But the reason why we use it so heavily in our work is that it gives people an understanding of how they're wired, what their inner blueprint is, which I assume this is what Gene Keys does too. 

And so it gives them the awareness and understanding of what might be some of the typical patterns that you might embody. And what I love about our system too, like the Gene Keys is it doesn't pigeonhole anybody. Like somebody can have the same three number combination and they can be totally different people. And so there's an honoring of who they are as individuals, but also providing this beautiful knowledge and understanding. Because we all have, like I said earlier, we all have our work to do, all things that we need to work on. 

And so this gives us that beautiful understanding of that. And so I think for people in business connecting to that higher purpose, that bigger mission, but then bringing in the self-awareness and the self-mastery there, for me, that feels like that's very key. And it sounds like you think that as well, I hope. 

Alexandra Danieli:

Yeah. Yeah. And also, really, like, I work with a lot of solopreneurs, people who are one-person businesses, one-woman businesses mostly. And a lot of, I think, what's also really challenging is that belief or it's kind of like starts like this until you know that it's not that people think I'm my business and my business is me. And so when we're like you, you keep mentioning the self mastery and I think it's just such a beautiful, a reminder of who we get to be in order to serve an entity with a big mission. 

Nancy Rush:

Yeah. I 100 percent agree with that. And it's so, I'm glad that you said it that way, because I think so many people don't recognize that there's so much of a bigger purpose of what it is that they're doing. It's like, I know when I first became an entrepreneur, it was like, okay, I'm going to hang my shingle out because I have these talents. I don't want to work in corporate America anymore. And then it was like, but my whole goal was to make money until I figured out along the way that like making money was like cool, but it wasn't really that fulfilling. 

What was so much more fulfilling was being in service and really having that higher purpose, that higher mission. I had a teacher once who really explained it beautifully. She talked about how if the business is here and you are here, there's a beautiful infinity symbol that runs between the two. So there's this beautiful flow of energy that comes from the business to you and from you back to the business, but it's never ending. 

And so I think if more people viewed their businesses that way, it would invite in so much more collaboration, of course, but more flow, more bigger purpose. Right. What are your thoughts on that? 

Alexandra Danieli:

I just wrote it down here with the infinity symbol because I find it such a beautiful analogy and what I always like to talk about and what I'm always working also with myself with and often forget is that the answers are always available, right? And so we can ask our business, we can ask the creator, we can ask our soul, our higher self guidance and true spiritual guidance is always available, right? 

We can always, it doesn't always take like that one huge idea we need to have for the iPhone or for Amazon.com in order to be successful, right? It's these ongoing everyday inquiries with our business. Like, who do you want to become? I have an arm of my business that I want to grow more right now and I'm just not entirely clear like how that wants to look yet so I can communicate with it and with a creator and we'll open up the group chat and like how do we want to bring this out into the world more. 

And when we're not working on being our best self and on our personal mastery and I'm by no ways at 100 percent. And I feel like once we get closer than the goalpost moves, right. So we can grow, but I'm always aware that if I am not working actively on whether it's my repressed or my reactive ego, getting in the way with, oh, I doubt we can do this, or who are you to do this, or smack talking myself in other ways, or even more like, oh, look at how good and how great I am and all that kind of stuff. All the sneaky ways my ego wants to catch me and have a piece of the cake. 

When I'm not every day actively working on that and having my practices and my catch systems, then I cannot listen to the communication between the creator or my soul and the business entity and have that infinity sign flow because then I'm in a stress response. I'm in fight or flight and my brain is shut off and I can't listen. So I feel like it's an integral piece that we do the inner work in order to be able to even hear. 

Nancy Rush:

Yeah, it's such a valid point because one of the things that often shows up when I'm working with clients is that the first thing they have to do is slow down and they have to actually create time in their schedule to sit and to commune with the business or the creator or whatever. 

But I remember I had a mentor tell me years ago, she's like, you need to schedule meetings with your business just like you would with your board of directors or with your team. She's like, you schedule it on your calendar and that's the sacred time for you to really quiet the mind and come into communion with the business. 

And she was 100 percent right. I mean, I can always tell when I get a little off track, if I feel like things don't feel 100 percent aligned or I'm kind of like pushing to get certain content out or something. The number one answer every single time is to take a step back and come back into communion with source, obviously, but also with the business and to really ask what is present, right? What is needed? What wants to come forth? 

Because, again, treating the business as a sacred entity, that is absolutely in collaboration and co-creation with us, right? So for me, busy person, I have to actually schedule it in on my calendar. Otherwise, I don't get it done. I really admit that. It's real down here in the physical realm. 

Alexandra Danieli:

I know. It really is. 

Nancy Rush:

Well, lovely. Do you have any like kind of like just a quick tip or something for people that are kind of like embracing this kind of more woo concept that we've been talking about? 

Alexandra Danieli:

Well, I think the most important thing really is to have a self inquiry with the creator or like, do you even have a belief about the creator? Do you believe that there's support always available, right? Or do you believe that you have to muscle it all yourself? 

Because when you just said, when you sit down with your business and something feels off, it's so easy to keep working through and hustling and serving the pattern. I myself had a huge stress level addiction, stress hormone addiction. So whenever I was just pushing through and trying to make it anyways, it was serving something in me, which was an addiction to stress. And I needed to be aware of that. 

And when we allow ourselves to receive clear answers from our business or the creator or our soul or whatever you, whoever you're asking, it could actually be a lot less to do. And some people have to be okay with that too, right? But also even do you believe that the answers are always available?

And when you're starting to ask, when you're starting to wake up in the morning and ask, hey, creator, what do you want us to co-create today together? And sometimes I'm currently running a larger group program where there's a lot of talk about this right now. People are like, oh, the answer comes even so fast, like I can't even believe it's true. 

The biggest two reasons why we're not listening to the guidance that we're getting is A, because we doubt that it's real. Like, I don't, is this really the voice of the creator? And just understanding that even from setting the intention and asking directly, we get to access and we don't need to doubt if we're worthy, and question if we're worthy to receive the answers. 

But the other thing is that we're actually not even sitting down to do it because our ego or our logic or our inner opponent, whatever you want to call it, is holding us back like, ah, that's all BS and that's all woo-woo, that'll never do it, that's never going to pay the bills in the real world. Like, all those kind of things that old stories and like no let's do the laundry instead we can do it tomorrow and any kind of that stuff instead of actually sitting down. 

I had this just the other day I was like no and now I need to sit down for 45 minutes and journal who has time for that I'm like shut up voices and I said it was a two minute thing. And like, oh, but so it's like, A, doubting that the answer is actually real and from the creator or from the business or from your soul and B, actually sitting down and doing it. So if you can practice those two things, I think that'll give you a huge heads up, a leg up. 

Nancy Rush:

Yeah, that's fantastic that you brought that up because it's so true. I always had a client one time that I said, the inner critic, the voice in your head that keeps talking to you and telling you all the ways this is like, this doesn't make sense. And this information couldn't possibly, this knowledge couldn't possibly be true. I was like, you need to put a gag on that inner critic and hog tie him and throw him in the trunk of the car. Because literally, and that's exactly what happens is that it gets in people's heads. They can't get out of their heads. So they can't even hear the guidance that's coming in. 

So part of that, like you said, carving out the time and then not allowing yourself to talk yourself out of the time makes a whole lot of sense. And then the other two, I don't know if you've experienced this, but in my early days as an entrepreneur, before I was really dialed in and really understanding that business was a conscious entity and that source was absolutely present and everything in the co-creative process, I felt very alone. I felt like I had it all on my shoulders. It was all alone having to drag myself through all of this stuff. 

And the difference between then and now where it's like, I know that I'm being guided and I'm in co-creation with the business and co-creation with source. I'm not doing this all by myself. And there's a much bigger purpose to what's happening here than just out there to make money. And I don't know if the same for you, but for me, that's made a massive difference. And also giving me a much bigger why that is so much of a bigger motivator than just having a business. 

Alexandra Danieli:

Totally, totally, totally. And one of my big things has also been feeling lonely most of my life even. And so I've had to move through that fear and one time, and I feel like this is also a powerful process that everyone can do on a daily basis when we're experiencing it happens in all areas of life. We're experiencing challenges or things aren't the way we want them to be. And then I was experiencing this huge loneliness like so many times in my life. 

And at one point I just laid in my bed and I felt so lonely. And then I had the idea. Why don't I just ask the creator what the creator wants me to learn? And the learnings are always so profound and simple but if we don't ask they don't download into the body so even if I tell you this now or the viewer what my learning was it's not going to download into your body until you ask yourself or your creator about like what is the learning here. 

And the learning was the creator said as long as you're with me, you're never lonely. You're never alone. And I was like, oh, that was easy. And I've never really, I've had a couple more times where I, like, I think my brain wanted to go all pathways and feel lonely again. I was like, wait a second. But we learned that when we're with a creator, we never have to be lonely. And I haven't felt lonely since. 

And it's been the same with all other big fears and challenges that I've had. And I sit down like, Creator, what's actually the lesson that you want me to learn here? Because that's the only reason we have challenges is so that we can learn a lesson and move on. And then we get new, it's like a video game. And then we get new lessons. So we can ask about that too. 

Nancy Rush:

I think that's really beautiful. And it's so funny because I think a lot of people shy away from talking about the spiritual angle. When we talk about business, it's all tactical and strategy and stuff. But the spiritual aspect is so important because again, going back to the earlier part of our conversation where there's the business, but then there's you. And a lot of you is contributing to whatever the business is doing, whether it's successful, not successful, whatever. 

And so having that connection and really opening yourself to that connection, I think, can make a huge difference because there's always challenges. I mean, I don't know anybody that has a business that's challenge free. I don't even know if such a thing exists. And so knowing that we do have source on our side and we have a team, we have a business that wants to co-create with us. It does take us out of that. Because I do think in our society, we tend to lean toward being, feeling isolated, right? 

Especially for many of us that are in business that are more spiritually oriented. I think sometimes we can grow up feeling a little bit like we don't quite fit into the world. And so I love that you brought this up because I think this is such a profound thing for people to realize that it's all interconnected. All of it's interconnected. You can't really silo the business and silo spirituality and silo you. It's all interconnected. And your experience is reflective of that connection and how much you tap into it. 

Alexandra Danieli:

Yes, I love that you said that. Even Tony Robbins, who might not know about Kabbalah or I don't know, maybe he does. I'm sure he knows tons of things, but he said this for decades and decades that business success is 80 percent energetics and 20 percent strategy. 

And if you look at the Kabbalah tree of life, you can Google it. It looks like a lot of dots with pipes in between. So I like to call it like the spiritual pipe system. But it's literally how we funnel all the way from divine inspiration through our crown, all the way through our intentions, energetics, mindset, and belief system into the doing. That's how we manifest. 

And at each one of those intersections, we can have a kink or a block in the pipe system. And only the very bottom one out of all of these little spheres that are in the pipe system is the physical realm. And so most people try to fix things in the physical realm by applying another strategy or hiring another person or whatever it might be, but the fix is way further up in the pipe system. 

And everything that's happening in the real world is already, it's a manifestation of the past. So if we're trying like this table, this house, everything is because somebody in the past had an idea and then somebody in the past built it, right? And so if you're trying to fix something in the physical realm, we're trying to fix and change things in the past, which is not where we are right now is in the present, right? 

And so we have to fix things in the spiritual realm, change our energetics, our consciousness, our awareness behind ourselves, do things differently, overcome our reactive ego nature, and then go from there and see how things, how easy, like one of the comments in my current program was like, people don't believe how easy it can be. But that's the hard part because that hurts. It's true though because it's you know I say the same thing I explain it a little differently but essentially in my mind we're always creating in the quantum it right we're in the quantum we're always creating we're always coding we're always creating that that manifestation and then what we actually see in the physical realm is the result of what we created in the quantum. 

Nancy Rush:

And so if we have the results in the physical realm we're not happy with those results in some way then that means that there's something from the quantum, meaning that how we're interacting with the quantum isn't quite aligned, right? And so I always, it's like what you experience in the physical realm is the manifestation of what you did in the quantum, which is one of the things why I always talk to my clients about how mindset, how their thoughts, their feelings, their words are so powerful because that's vibrationally coding in the quantum and you're manifesting it.

So it's kind of like, who hasn't gotten irritated by the driver that, it's like, but if you're constantly thinking about that driver, that's like, well, you're putting that into all that negative energy into the quantum. It's like, I don't know about you, but I don't want to be like bringing that into physical reality. So that's why I think that mental mastery, in addition to the spiritual aspect, I think the mental mastery is so important and really understanding that the power of our words, of our thoughts and our feelings, because all we have to do is look at exactly what we're experiencing in day-to-day life. And does it feel good? Is it joyful? Do we create what it is that we want? And if the answer is no, or any aspect of that, then attention needs to go to the quantum. 

Alexandra Danieli:

Can I just add how I love that you also brought the words in here because it's so important to be impeccable with our speech and it's such a shift for so many of us. And it's a big concept in Kabbalah as well called negative speech. And since we're talking here about using spiritual forces to grow your business, speech is a big part of it because in Kabbalah, they see it like you. And it's just a different way of explaining, but it's all the same. It's different vocabulary where we're speaking the same energetic language. 

Whenever you're speaking negative language, it actually creates a negative force in the quantum realm that is then going to come up as an obstacle for you in the physical and makes things harder. Or internally, you might feel like you have more internal resistance to something. 

And negative speech interestingly isn't just talking bad about someone or lying, it's also saying things that are true but that could damage another person except if it can help another person not have a negative experience or keep someone else out of danger. But so many people just love hearing gossip or even if we're tuning into the bad news on TV. Even receiving negative speech is energy damaging for lack of a better term. Or, yeah, I mean, obviously speaking to someone in hurtful ways as well. 

But negative speech, we could do a whole other masterclass on this. But how important it is to have impeccable words. And also, of course, words that don't promise something that you can't keep and in business especially is so important. But yeah, those are all ways how you can support positive forces to support your business internally, but also in the external world or negative without even knowing it. And that's the interesting thing about working with a quantum field as you, I mean, that's a real thing in physics, right? So. 

Nancy Rush:

Yes, it is. Yeah. I always think about the time when I realized that I kept saying to myself, I'm so stressed out. Well, every time I said it, I was just perpetuating more stress, you know? So it's like really being precise with your words and very consciously aware of what you're saying. And right behind that of course is the feeling, right? Because there's a vibrational quality there. 

So the really, you've got to address both. It can't just be the words. It has to be the way that you're feeling. It's like, people who rely on affirmations, if they're saying affirmations that they don't really believe it's like, that's why they don't manifest them. Right. So I really love that you brought this in because there is mastery available here for people to be really aware of that everything they do, every thought that they think, every words that they speak, they are birthing something into physical reality. And so it's important to be very precise and clean about how you view the world and how you speak your truth, I think. So I'm glad you brought that up. 

Alexandra Danieli:

And just to add, I know we're probably about to wrap up, but I just wanted to put this cherry on top. In a self smack talk, especially we women can be so self-critic and I see that in a lot of very brilliant private clients that I have that they're just beating themselves up so hard behind the scenes. Like we're talking in a dialogue of, oh my gosh, I'm so stupid. Stuff like or how could I do this again why do I never learn this why am I so dumb at this why am I still not getting this or whatever it is you know even self smack talk is negative language where you're adding negative forces. 

And in the spirit of we want to be here and serve our mission we want to bring our light we want to be able to help this business entity become what it wants to become and elevate consciousness, elevate the world. And for that, it's really, for me, the most beautiful motivation to dive into this self mastery with co-creation with the quantum field or the spiritual forces and create tailwind. 

Nancy Rush:

Yeah. I love that cherry because it's so true. I see it over and over again in my clients but I see it in myself too where it's almost like we're hardwired to be hard on ourselves and the inner critic is so loud sometimes and I think that so many people suffer from it really truly and to your earlier point about cultivating joy it's pretty hard to cultivate joy if you're constantly beating yourself down. 

So I do think that this is an essential point to make that, talking about everything being interconnected, this is an aspect of that self mastery is really addressing where you don't feel good about yourself and not in a critical way, but bringing more true self love to the field, to really cultivate that, because the other part too, is I know that so many of us we got into our businesses because we did want to serve and we did want to have an impact and to leave a legacy that's immensely positive. 

And if we're constantly beating ourselves up, it's like that creates this disconnect that's really, I think in many ways it limits us from really truly serving the bigger purpose that we really truly desire. So. Thank you. 

Alexandra Danieli:

Yes. 

Nancy Rush:

Well, this has been amazing. We could talk for sure at least another 30 minutes. I mean, not a problem. But what I would love to do now is just give you a chance to talk about your free gift. I think it's super cool. So if you wouldn't mind chatting about it and letting our audience know what you're offering, that would be fantastic. 

Alexandra Danieli:

Thanks for giving me the chance. Just for this summit, I felt really inspired and I had a lot of fun creating a self-assessment quiz all around figuring out and assessing how well your business is actually set up to create money in alignment with a quantum or spiritual flow, as I like to call it. So I call it the spiritually aligned money flow quiz. So it's a five minute thing. You can just download it on my website. I'm sure we're going to post a link here somewhere. Then if you want to reach out and let me know your results, I'd love to hear. 

Nancy Rush:

Oh, that sounds amazing. I think people will get a lot of value from that too. So that sounds like a beautiful thing for a free gift. We are also offering a free gift. We're going to be doing a two to three hour guided immersion. It's called Ascend and Align. And really what it's all about is anchoring in the seven core pillars for people that shape and found soul aligned purpose driven business. And so we're going to be talking about exploring someone's mission, their leadership capabilities their ability to rely on their own intuition and so much more it's I'm so excited about it it's going to be so much fun so we're offering that as a free gift and inviting everybody to come and attend so. 

Well, Alexandra, it's been awesome. Thank you. Thank you. Thank you for sharing your light. It's just been beautiful. And I thank you for being unapologetically, unafraid to go for the woo. I really appreciate that. 

Alexandra Danieli:

Thanks for letting me. It's always my funnest part of the day. I love it all. But, you know, some people aren't always, they feel super comfortable going there. But I really I'm glad that we do because I think it's so important in the businesses that are being formed now, the businesses that are existing and the businesses to come. So at any rate. Okay. Well, thank you so much, Alexandra. Appreciate you. 

Nancy Rush:

Okay. Well, thank you so much, Alexandra. Appreciate you. 

Alexandra Danieli:

Thank you, Nancy.